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Google Announces New Ad Regulation for European Union (EU) Crypto Companies and Wallets

Google has announced that crypto exchanges and wallets can only advertise in the European Union if they hold an EU license under the Markets in Crypto Assets (MiCA) regulation, marking a major change in the ad requirements. The changes come into effect on April 23. Crypto companies must prove they are registered as a Crypto Asset Service Provider (CASP) under MiCA. European Union countries already have existing agreements with Google, complicating matters further. Finland has a deadline of June 2025, France has one in June 2026, and Germany has one in December 2025. These deadlines will remain in place and, upon completion, will switch over to the new MiCA license. Violations of the new procedures will not result in immediate action but will include a 7-day warning for the crypto companies to adhere to the new rules. Google is making major changes to its ad requirements, changing them for 27 European countries and increasing the requirements for crypto exchanges and wallets. Companies must now obtain a MiCA license and an ad certification to continue advertising in 27 European countries. With pressure from the European Union, Google has effectively increased the amount of regulation for the crypto industry at a time when European lawmakers suggest that American crypto policies compete with their interests. Crypto exchanges, such as OKX, Crypto.com, and MoonPay, have already secured their MiCA licenses. Many countries within the European Union, such as Germany, Finland, and France, have local licenses that extend to around late 2025 but will conform to the MiCA agreement once the contracts have ended. This marks a new period where ad licenses come under one umbrella, supposedly simplifying the procedure and not varying between different countries in the EU. Hon Ng, Bitget Chief Legal Officer, says that the changes come as relief, eliminating players who abused the system, such as crypto scams that present themselves as legitimate businesses to defraud customers and give the blockchain industry a bad name. Ng points out that the MiCA has an anti-money laundering focus and has been particularly focused on ending terrorism funding. Further, the growing number of crypto scams has often devastated customers with little recourse or accountability. According to Ng, these changes could stop fraudulent ICOs that have preyed on customers for some time. Alphabet, the parent company of Google, has seen a 12% profit with year-to-date prices. Alphabet has seen massive profits due to the positive sentiment surrounding Artificial Intelligence innovations. Alphabet has been interested in blockchain technology, particularly with a Coinbase partnership to develop web3 apps on cloud infrastructure. Alphabet may be enforcing strict regulations to avoid any lawsuits coming from the European Union, especially since Google is seen as an American company and could be seen as a competitive threat due to the isolationist policies of the United States. Bitcoin.com

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Canada Launches First Staking-Enabled SOL ETFs, Here’s Why Solaxy Is Key to SOL’s Future

Canada has become the first country to launch a Solana spot ETF with staking. The Ontario Securities Commission (OSC) has approved four asset managers to offer the new spot Solana: Purpose, Evolve, CI, and 3iQ. The Solana ETF will invest in physical $SOL long-term and stake them to earn more rewards. This will result in better returns than Ether staking. Read on to discover how this development could affect the larger crypto market. We’ll also talk about the Solaxy presale and how it’s at the center of Solana’s potential rise. The Heating ETF Race The SEC approved a Bitcoin-pegged ETF in the US back in January 2024. However, it’s still mulling over a staking-enabled ETF, and Grayscale’s proposal to introduce staking in its spot ETH ETFs is on hold. Canada has always been a step ahead of the US in this aspect. For instance, it launched its first Bitcoin ETF back in 2021. But it’s likely only a matter of time before the US follows suit. Bloomberg analyst James Seyffart says that it may happen as soon as the end of 2025. A lot of this development can be credited to the pro-crypto Trump administration. The president’s open support for crypto, backed by increasingly relaxed legislation, promises to propel crypto to new heights. The global ETF race is now heating up, with multiple applications pending with regulators. For example, the SEC is sitting on multiple applications for ETFs backed by different cryptocurrencies, such as Litecoin, XRP, Solana, and more. Hong Kong and Australia have also also launched their own crypto ETFs. Solana’s Price Showing Strength Besides the ETF buzz, Solana has also shown some technical strength over the last month. $SOL gained over 30% last week and is now trading at $133. Although still far from the $300 mark, a positive mini-rally has investors hopeful. The SOL/ETH pair has also rallied over 45% since the last week of February. It surged 25% in April alone and is currently trading at around 0.08012, close to its all-time high. The growing strength of $SOL over $ETH shows that it may outperform the latter in the coming weeks, which is exactly what the OSC thinks. BitBull, a popular crypto trader, compared the current $SOL setup with $ETH in 2021. Ethereum was trading around $1,600 in March 2021 and formed the same pattern as Solana has formed now. Post this, $ETH made a new high of around $4,500 in just 3 months. $SOL may follow a similar path, which means the $300 level may not take long. What’s Stopping Solana? Solana’s potential to rise to the ranks of $ETH and $BTC is undeniable. However, so far, it’s been unable to realize its true potential due to the network’s scalability issues. For context, Solana has always been perceived as the meme coin blockchain, thanks to its lightning-fast speeds and low costs. However, this changed after the launch of $TRUMP and $MELANIA. These two hyper-successful meme coins brought loads of new investors onto the Solana blockchain. A sudden spike in traffic overloaded Solana to the point where transactions either took a long time to go through or failed outright. In other words, Solana is in dire need of improved scalability. This is where a new cryptocurrency, Solaxy ($SOLX), comes in. Solaxy Promises to Breathe New Life Into Solana Don’t mistake Solaxy for just another meme coin on Solana. It’s a revolutionary token designed specially to solve Solana’s network congestion. It’s a meme coin with real utility. By building Solana’s first-ever Layer 2 scaling protocol, $SOLX will be Solana’s new support system. It will batch-process many of Solana’s total transaction requests on a sidechain, significantly reducing the burden on Solana’s mainnet. This will enhance throughput and ultimately crank up Solana’s scalability and speed back to, or even beyond, the levels it was always renowned for. It’s also worth noting that $SOLX , Solaxy’s native cryptocurrency, comes with multi-chain compatibility. It combine the benefits of Ethereum and Solana, merging the former’s vast liquidity pool with the latter’s speed and low fees to rejuvenate the home of the meme coins . $SOLX Could Be the Next Crypto to Explode Solaxy ‘s one-of-a-kind mission has been all the talk. The crypto went into presale just a few months ago and has already surpassed $30M in funding, making it easily one of the best crypto presales on the market right now. Moreover, Solaxy’s large presale purse comprises both retail crypto investors and large whale buyers alike, which shows market-wide interest in the project. The best part, however, is that you can still buy $SOLX at a very low presale price of just $0.001694 per token. Additionally, we predict $SOLX could reach $0.2 by 2030 – a markup of over 11,800% in less than five years. No wonder it’s primed to be the next crypto to explode . To help you with the purchase process, here’s a guide on how to buy Solaxy . For more technical information about the project, check out Solaxy’s whitepaper . You can also subscribe to their X feed and join their Telegram channel for regular updates. Last, we’d like our readers to remember that the crypto market guarantees no returns. Invest carefully and do your own research. Our articles are not financial advice. Bitcoin.com