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Travala’s New Bitcoin Incentives Aim To Boost Crypto Adoption and Real-World Utility

January 7, 2025 – Singapore, Singapore Travala , the leading crypto-native travel booking service, has launched limited-time Bitcoin incentives to grow the number of crypto travelers and increase real-world on-chain activity across their network of more than 100 supported tokens. Following last year’s addition of Bitcoin rewards to the AVA Smart Program – Travala’s travel loyalty initiative in collaboration with the AVA Foundation – the Web 3.0 travel company is further integrating Bitcoin into its platform as part of its ongoing efforts to support real-world crypto adoption. The campaign offers three incentives in the month of January – two main prizes totaling $20,000 in Bitcoin for booking travel and referring new users, as well as $50 in Bitcoin for new users who complete a booking. Juan Otero, CEO of Travala, said, “Travel is about exploration and embracing new horizons, just like Bitcoin is for finance. “By rewarding our customers with Bitcoin incentives and encouraging crypto transactions for real-world services, we’re empowering them to journey further while participating in the financial revolution of our time.” The Bitcoin incentive is offered on top of regular loyalty rewards members receive under the AVA Smart Program, which provides up to 13% savings in the form of Bitcoin or AVA booking rewards, product discounts and payment discounts with specific tokens. Last month, the company announced that it surpassed over $100 million in gross yearly revenue in 2024 and unveiled its Treasury Reserve Plan comprising both Bitcoin and AVA to “enhance potential liquidity, support future expansion and reaffirm its commitment to driving blockchain innovation and adoption within the travel industry.” Since the company’s inception in 2017, Travala has been working towards bridging the gap between blockchain and travel. Recent integrations with travel marketplace giants Skyscanner and KAYAK have presented another avenue for increasing awareness of crypto travel among mainstream travelers and bolstering crypto adoption, with over 100 billion daily searches conducted across these two marketplaces alone. For more information about the Bitcoin incentive campaign, users can visit Travala’s article . About Travala Founded in 2017, Travala is the leading crypto-native travel booking service with over 2,200,000 properties in 230 countries, over 400,000 activities, and more than 600 airlines globally. Travala is a champion of cryptocurrency adoption, accepting over 100 leading cryptocurrencies alongside traditional payment methods. In addition to unbeatable prices via its ‘best price guarantee,’ Smart members on Travala can also enjoy additional discounts and loyalty rewards for eligible bookings made on the platform. For more information about Travala, users can visit the website . Contact Sam Woollard , chief marketing officer at Travala This content is sponsored and should be regarded as promotional material. Opinions and statements expressed herein are those of the author and do not reflect the opinions of The Daily Hodl. The Daily Hodl is not a subsidiary of or owned by any ICOs, blockchain startups or companies that advertise on our platform. Investors should do their due diligence before making any high-risk investments in any ICOs, blockchain startups or cryptocurrencies. Please be advised that your investments are at your own risk, and any losses you may incur are your responsibility. Follow Us on Twitter Facebook Telegram Check out the Latest Industry Announcements The post Travala’s New Bitcoin Incentives Aim To Boost Crypto Adoption and Real-World Utility appeared first on The Daily Hodl . Crypto Potato

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Bitcoin (BTC) Decoupling From Wall Street: A Signal for New Records in 2025?

2025 has kicked off on a positive note, with Bitcoin back to six figures, trading above $100,000. Despite climbing by almost 8% over the past week, BTC is yet to reclaim its recently established all-time high above $108,000. However, Bitcoin’s divergence from equities suggests a reduced correlation, raising hopes for a bullish 2025 and new all-time highs. Weakening Bitcoin-Equity Correlation There has been a notable shift in the correlation between cryptocurrency and equities, particularly Bitcoin and the S&P 500. Since Donald Trump was elected as the 47th US President in November 2024, the two markets have been closely tied. However, data from Santiment demonstrated Bitcoin gaining momentum, surging by over 3% in a single day compared to the S&P 500’s modest 0.4% rise. This divergence is significant, as it suggests Bitcoin might be decoupling from its perceived role as a “high-leveraged tech stock,” a reputation it has held for much of the past three years. Historically, Bitcoin and the broader crypto market have achieved their strongest bull runs during periods of low correlation with traditional equity markets. Experts also suggest that Bitcoin is ripe for the next leg up, with a crucial milestone being $140,000 in the coming months. Crypto Market in Later Stages of Bull Cycle? This decoupling coincides with broader market indicators suggesting that the cryptocurrency market has entered the later stages of its current bull cycle, which began in January 2023. As noted by CryptoQuant data , Bitcoin has seen significant growth in both price and duration, supported by a substantial influx of new and existing investments. The percentage of Bitcoin traded for less than a month, measured by realized market cap (UTXO), has reached 36%. While this is lower than past cycle peaks, the long-term trend remains downward, indicating the market may peak by the first or the second quarter of 2025. In fact, analysts predict a sharp rise in this ratio 2-4 times before the market overheats, likely triggering the next bear cycle. The post Bitcoin (BTC) Decoupling From Wall Street: A Signal for New Records in 2025? appeared first on CryptoPotato . Crypto Potato